After debuting a luxurious aprés-ski collection during New York Fashion Week in September 2022, activewear brand Alo Yoga has now unveiled an extended range of high-end occasionwear known as “Alo Atelier.” This collection, comprising 30 pieces crafted from cashmere, silk, and Alo Yoga’s signature Airlift material, made its debut on October 19, perfectly timed for […]

The traditional norms surrounding workplace dress codes are being questioned as more people return to their offices, with a particular focus on what attire higher-ups and leaders should wear and the message it conveys about their suitability for their roles. This issue recently came to the forefront in the U.S. Senate when it reversed its […]

J.Jill, the Massachusetts-based fashion label targeting women aged 40 and above, has embarked on a mission to gain deeper insights into its customer base through data analysis. Building on its initial findings, the company has made several strategic moves, including revamping its marketing strategies, introducing new product lines, extending its size range, and rejuvenating the […]